1X Technologies

AI robotics company building general-purpose humanoid robots. Starting at 1X Technologies (then Halodi Robotics) in 2022, I rebranded the company fully, established a GTM strategy for their B2B and B2C humanoids, and ran all PR in-house — taking the company from small, local and unknown to one of the most recognized scale-ups in the AI humanoid space, working alongside partners like OpenAI, NVIDIA and ADT Commercial. Grew company from 30 → 450 employees, $1M → $200M valuation Rebranded from Halodi Robotics to 1X Launched Humanoid NEO, including GTM plan and ecommerce platform Announced $25M Series A (led by OpenAI) and $100M Series B (led by EQT) Planned and coordinated CES, MARS, GTC, investor presentations and all-hands events